In this session we explore a range of tools and methods for empathising with and designing for other people. Unless other people want or need our ideas there
In this session we explore a range of tools and methods for empathising with and designing for other people. Unless other people want or need our ideas there is no market for us, so how might we empathise with our users to ensure we create value?
Senior Lecturer in Entrepreneurship
Show bio +Dave is a Senior Lecturer in Entrepreneurship at the multi-award-winning Centre for Innovation and Entrepreneurship at the University of Bristol (www.bristol.ac.uk/innovation) (CATE 2019, NEEA 2018, Vice-Chancellor’s Award 2017) and a BILT Teaching Fellow supporting the embedding of innovation and enterprise into the curriculum. A former Head of Careers, Head of Enterprise Education, and Chairman and Director of Enterprise Educators UK (www.enterprise.ac.uk). Dave is a Fellow of the HEA, the RSA, and an Honorary Fellow of EEUK. He also writes a blog about enterprising ‘side projects’ at www.davejarman.co.uk/blog